Friday, 08 January 2010 10:50

PRESIDENT: Sławomir Grzebień
OPERATIONS: Electrotechnical Industry
ESTABLISHED: 1994
EMPLOYEES: 80
www.schrack.pl

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A comprehensive solution

Offering optimised, co-ordinated systems and solutions for private, commercial and industrial applications, Schrack Technik is a leader in the area of energy and data technology. With its high-quality products and technical know-how, Shrack devices provide a fault-free operation with the highest possible protection of persons and equipment. Many years of experience, involvement in standardization and participation in various committees have put the business in the position to keep customers informed about the latest technological developments and how to achieve the best possible return on investments in building technology. The company’s experts, who work in many different areas, are there to assist anyone in choosing the right technology, planning and project development method.

Written by: Marcin Zimny  

From seed to fruit

The origins of the company go back to 1914 when Dr Eduard Schrack patented a stereometrical optical device for use in surveying the land. In 1918 he developed the first Austrian radio valve to be produced on industrial scale. Following this invention, in 1920 Schrack Ag was founded, which for the next several decades dealt principally with the development, production and sales of telephone systems, radios, safety switches and fire alarm systems. Over the course of its long history, Schrack turned into a technologically-advanced company combining robust system solutions with strong market brand. In the early 1990s, the Schrack product range underwent a large-scale expansion, as the company took first steps towards the expansion into Eastern Europe. Today, Schrack has its subsidiaries in nine countries, and is represented by partner companies in more than forty others. The history of the Polish branch of Schrack dates back to 1992 when Schrapol, a sole representative of Schrack Energietechnik GmbH, was established. Thanks to customer-oriented policy, i.e. participation in fairs, training courses, workshops and lectures, the enterprise fairly quickly climbed up the business ladder. In less than three years, the small company built up an extensive base of regular customers, thus making the business grow bigger. Following the Schrapol takeover in 1995, the company was turned into Schrack Energietechnik Polska with its registered office in Warsaw. The consecutive years, paved with company’s further development, were abundant in a successive creation of new branches in some of the major Polish cities: Sosnowiec (1996), Poznań (1996), Gdańsk (1997), Wrocław (1998), Rzeszów (2001) and Kraków (2004), Szczecin (2007) and Kielce STORE (2009). But still growing customer demand pushed the firm to build more branches and create a network of certified partner companies. In business Schrack Technik Polska exercises all care to maintain the top standard of customer service and ensure constant availability of its products. As the Board President, Sławomir Grzebień, assures, the company’s sales representatives and product managers foster close co-operation with partner companies in order to respond to customer needs as quickly and effectively as possible. “Good relationships with our customers add to the partnership and co-operation on local markets throughout the country,” says Mr. Grzebień.

Build up the connecting competence

As a leader in providing systems related to protection, connection, lighting, installation, and distribution of low-voltage power, Schrack Technik Polska has to satisfy diversified needs of all its customers. Therefore, the company offers overall more than 25,000 products for different professionals such as investors, designers, architects, electricians, etc. The company’s unrivalled asset lies in the extensive logistical base in Europe. In Poland the manufacturer has a Logistics and Competence Centre located in Warsaw as well as modern warehouses in Poznań, Wrocław and Sosnowiec. In order to reach small electrical companies, Schrack came up with the idea of SCHRACK STORES which are currently under implementation in Kielce and Gdańsk. Schrack Store offers about 1000 products for power business, industry, building, security, cabling and lighting. Schrack Technik specializes in low-voltage electrical devices, cabinets and switchboxes, switch systems of up to 4,000A, cabling, interphones and video-interphones, electromagnetic relays, electrical accessories, UPS power packs of up to 800 kVA and circuit breakers of up to 6300A. For example, Schrack UPS power packs range from 0,4kVA to 800kVa, which makes them suitable for both single computer workstations and power supply systems of the whole buildings. Made using interactive and on-line technologies, Schrack Technik cabling solutions ensure the highest quality and are available in copper and optical versions. Before departure from the manufacturing plant, all devices are thoroughly checked for their quality and compliance with international standards. These practices also contribute to Schrack Technik being perceived as a reliable manufacturer. To make customer satisfaction last longer, the company developed Schrack CAD software, which was designed specially for electrical designers. Compatible with AutoCAD environment, the application fully supports designers in their everyday work. It responds to their expectations, allowing for professional and effective creation of electrical diagrams and switchgear views. Schrack Technik managed not only to create unique products, but it also attracted customers to them, proving at the same time that it is a competent business partner. No matter how good a product may be, there would be no point internationalizing it if the quality has not been certified with a multinational norm. In recent years, testing procedures for ISO certification have shifted their focus very strongly on how organizations deal with customers, and the associated customer processes. Some of the major areas which are examined include: general customer communication, dealing with the tendering process in a structured manner, transparency in all areas within the company with direct or indirect customer contacts and different layers of management. ISO certification is by no means a requirement. Many companies fail to meet this global standard, which often means they are excluded from bidding and priced out of the market in the long run. Schrack Technik Polska, which has ISO certification 9001:2000, treats it as both a reward and an obligation. The obligation, as the company declares, stemming from this certification is to ensure the transparent documentation of work processes and – in recognition of F. Nietzsche’s belief that “the strength lies in the quality” – to continuously improve such processes. Today, many renowned domestic and foreign entities, including Budimex-Dromex, bank BISE SA, Polish Academy of Sciences, University of Physical Education, Police stations in Warsaw, Hexal are among those that placed their trust in the Schrack Technik brand. Schrack products were used in multiple building projects. As the company claims, there are a few factors that had the influence on the status quo: a good selection of products for cost-efficient power systems, use of advanced technology and attractive offer which ensures the security and comfort. Among the most important investments in which the company was involved, Schrack Technik Polska names the headquarters of the Supreme Court, Marriott Hotel, IPC Business Center, Atrium Tower, multiplex Sadyba Best Mall, National Theatre in Warsaw, shopping centre “Kupiec Poznański”, Kinepolis in Poznań, Panorama Hotel, Cussons factory in Wrocław, city centers M1, supermarket chains Auchan and HIT, petrol stations Aral, BP, Shell, Statoil, Spodek in Katowice, shopping centre Malta in Poznań and many others..


Ties with customers

Since the creation of the company, Schrak Technik Polska has paid particular attention to strengthening relationships with customers. Apart from business meetings held for regular customers, the company gets involved in the local fairs in power engineering. While these popular events are a stepping-stone towards fostering business contacts and presenting the offer, they also help the company gather necessary information about the current needs and expectations in the market. Schrack Academy, training sessions launched three years ago and continued to date, enjoy great popularity too. Schrack customers can participate in lectures delivered by prominent Schrack experts who lend their expertise and experience to customers struggling with electrical engineering problems in their professional environment. One can also come across presentations of easy switchgear installation devices and systems, innovative solutions for investors, designers, contractors and other news brought to Polish market. Experts from the electrical engineering industry, who want to know more about Schrack Technik, are encouraged to read articles available on www.shrack.com. Using multimedia content one can find out more about the company’s history or technical specification of Schrack products. For more details readers are kindly asked to contact one of the subsidiaries in Poland.